Facebook isn’t just for students

September 5, 2008 :: cbensen

Facebook was created for college students. But the majority of people using it aren’t in that age range. They’re much older and definitely not in college anymore.

Facebook offers incredible networking opportunities. It’s more than just a place to share photos & information with friends. The first thing to relax about is the idea that your personal friends will mix with your professional contacts. It’s ok. (The inappropriate photos & commentary are best to not be online anyway).

1. Create a profile

Make sure to include your photo because that personalizes it so much. (Don’t include your year of birth to protect against identity theft)

2. Use your email to search for people you know. Search by people’s names also works well. You’ll be amazed at how many people are there.

3. When you add people as friends put a note in stating why you’d like to connect with them.

4. You can also send a message to someone without adding them as a friend

5. Groups on Facebook are hugely diverse. They’re not as effective as traditional forums, but they serve a purpose of connecting likeminded people. There is a wall where you can introduce yourself. And there are discussion threads to exchange ideas with other members. Some groups are extremely active & others are quiet.

Tip – When you see people making comments in groups that resonate with you reach out & connect with them. You will find that you’ll meet a number of amazing people! Facebook connected me with people from Microsoft because they’re making their business to be there too.

More reading: articles on My Solution Spot, SCORE Chicago, Chris Brogan, Small Biz Trends

Do you use Facebook? What are your tips?

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