Comments on: Twitter: I Was Doing It Wrong

By: joelogon

joelogon — Tue, 06 Jan 2009 00:05:29 +0000

Hey Matt — that reminds me, I need to write something about Twitter, mobile media, and interstitial moments. And I'm still thinking about a post labeling/filtering regime to make things more useful…

By: Matt Sanford

Matt Sanford — Mon, 05 Jan 2009 18:06:41 +0000

As I move around I use Twitter to keep tabs on people in other places. How else would I know @joelogon still frequents The Galaxy Hut? Or where WPFS moved to? I may be 4300km away but when I am in town I can pick a meeting place and start in on a conversation about something other than the weather.

I get no mobile updates but the iPhone + Twitter (Tweetie, specifically) makes it something I can do in the boring little moments where people used to smoke. You know, bus stops and waiting for a friend in the restroom.

I'm sure I'm biased since I now work at Twitter, and before that worked on it (summize). Having said that, I have to admit I didn't 'get it' for quite some time.

By: joelogon

joelogon — Wed, 03 Dec 2008 03:47:14 +0000

Lara -- I briefly mentioned the Motrin moms dustup earlier. The thing is, Motrin Moms is going to be a ripe discussion topic for marketing, pr, and social media pointy heads to kick around for a long time. Remember, even though it was a big deal on Twitter and the social media echo chamber, its quantitative impact was marginal -- perhaps because Johnson and Johnson reacted so quickly, pre-empting a larger reaction in the mainstream media -- or because twitterfolk overestimate their influence.

It may be that Johnson and Johnson was incredibly oversensitive to a loud but very small audience. Maybe the next company is going to have a thicker skin and stronger stomach. It would have been interesting to see what happened if they weren't so quick to react...

Thanks -- Joe

By: joelogon

joelogon — Wed, 03 Dec 2008 03:35:57 +0000

Hiya — agree with just about everything you said, except the “pressure to write well” bit — the 140 character limit really forces you to be concise, especially for those entries that are just under the threshold for a traditional, full-sized blog entry.

By: joelogon

joelogon — Wed, 03 Dec 2008 03:34:25 +0000

Heya Connie — thanks. I'm finding that Twitter is good for the stuff that's in-between a full blog post. Plus, it's an easy way to update my Facebook status. Other than that, there's that whole “ambient intimacy” and “continuous partial attention” thing.

By: Lara Kulpa

Lara Kulpa — Tue, 02 Dec 2008 01:53:13 +0000

Okay, have you heard anything about the fact that only 150 women (moms) on Twitter actually got Motrin to pull not only a television commercial, but print ads in major magazines, because they were all offended by it? ONLY 150 MOMS got a major company with a major product to just toss however many hundreds of thousands of dollars down the drain, because those particular 150 were offended.

And you really believe your “disproportionate” stuff you said up there? Really!?

I'm not saying that I approve of what happened… personally I think Motrin et al are crazy for allowing 150 twitter moms to bring them down. But there's power in Twitter, and this proves it.

By: mfeagans

mfeagans — Sat, 29 Nov 2008 14:42:56 +0000

I didn't get Twitter at first either. I also wonder about how effective corporate use will be once there are a large number of companies using it. At least it's up to you to follow the companies that interest you.

What I like about it is that I follow people that I've met at conferences and workshops and it feels like I'm staying in touch with them. And it's not just for business, I feel like I'm getting to know them a little more personally. At the same time there is a lot of very interesting information people are posting, e.g. your post, that I normally would not know about. And finally, I like not having the pressure to write well.

By: links for 2008-11-28 « Shashi Bellamkonda - Social Media Swami

links for 2008-11-28 « Shashi Bellamkonda - Social Media Swami — Fri, 28 Nov 2008 18:01:18 +0000

[...] Twitter: I Was Doing It Wrong My friend and self confessed Twitter-skeptic says — I still think that Twitter users, as a whole, are disproportionately convinced of their disproportionate influence, and I think that the current corporate adoption of Twitter as a customer service channel won’t scale in its current form once more people figure it out. But I did get more value from Twitter, once I started looking at it as a chat client. It’s another tool for the social media toolbo (tags: twitter sceptic as a business tool) [...]

By: smedia

smedia — Fri, 28 Nov 2008 17:15:35 +0000

Approve

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By: Connie Bensen

Connie Bensen — Fri, 28 Nov 2008 17:09:37 +0000

There is no wrong or right. Welcome to the NetSol blogging family, btw. I wrote some posts on using Twitter for business purposes here.

The web client does make it easier to use. The one thing is - is Twitter adding value to you? You shouldn't be spending time on a social network without a purpose. Well, you can if you have the free time & want to relax. But if you have a business case, then there needs to be defined outcomes.

Give it time, Twitter is an odd bird. Soon you'll be addicted! and ignore the Twitter stat's sites. It's what value YOU get out of it.