Entrepreneur and international speaker Evan Carmichael hosts the Internet’s #1 resource for small business motivation and strategies. Evan started his own business, the Evan Carmichael Communications Group, in 2005 as a resource for entrepreneurs to grow their business. He is known as an entrepreneurial expert and has been featured in publications such as The New York Times and The Wall Street Journal.
Below is a snippet of his thoughts about the Small Business Success Index. For the full interview, visit the Young Entrepreneur blog.
Network Solutions: What did the study reveal to you about the success of small businesses in 2008?
Evan: What I loved about the results was that small companies are taking clients away from big business by providing excellent customer service. Consumers are no longer willing to be put on hold and being treated like a number. Small business owners understand that and are leveraging this need to build successful new companies
Network Solutions: According to the results, Capital Access and Marketing and Innovation were the two biggest inhibitors for success. Do you agree? Why or why not?
Evan: I disagree with this on a number of fronts. I disagree that access to capital is the most heavily weighted part of this index. To say that customer service is only 1/3 as important as access to capital would be a slap in the face to all the entrepreneurs who have built a successful business by paying attention to the needs of their clients…
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