Comments on: Super Bowl Ads: Twitter and Friends http://blog.networksolutions.com/2009/super-bowl-ads-twitter-and-friends/ Small Business tips, interviews and conversations that provide advice and discussion about small business. Tue, 09 Mar 2010 17:56:29 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Network Solutions scores with Twitter during Super Bowl | Photocomp Blog http://blog.networksolutions.com/2009/super-bowl-ads-twitter-and-friends/comment-page-1/#comment-3062 Network Solutions scores with Twitter during Super Bowl | Photocomp Blog Mon, 16 Feb 2009 21:04:54 +0000 http://blog.networksolutions.com/?p=537#comment-3062 [...] to work on sweetening the deal. By midnight, he had signoff on a “Twitter special” for a $10/year transfer/renewal deal. “Nothing was preplanned and I really appreciated the way my co-workers responded quickly to [...] [...] to work on sweetening the deal. By midnight, he had signoff on a “Twitter special” for a $10/year transfer/renewal deal. “Nothing was preplanned and I really appreciated the way my co-workers responded quickly to [...]

]]> By: Tobias_B http://blog.networksolutions.com/2009/super-bowl-ads-twitter-and-friends/comment-page-1/#comment-16732 Tobias_B Mon, 02 Feb 2009 21:06:29 +0000 http://blog.networksolutions.com/?p=537#comment-16732 Another example of transparency and social media. This morning social networks and streams are buzzing up GoDaddy for their poor judgment in advertising content during the 2009 Super Bowl. Apparently, GoDaddy must have thought that only single men were watching the last night as they ran the "Enhancement" spot . That was not the case as stream montiors indicate this morning. It appears that even men are making statements like "I had to take a shower after the GoDaddy advertisements last night. They made me feel dirty". <br><br>As a communications professional and the father of a seven-year-old who was allowed to stay up last night and watch the game, I'm perplexed. I had to explain that commercial to my daughter - it came without warning. You know that old line "You can turn off your TV". It only works if you know what is coming and we were completely unprepared for something like this. <br><br>I believe Godaddy will not be able to manage this since they demonstrate a lack of awareness when it comes to the world outside in general. It takes a business several years to recover from this kind of PR nightmare. JetBlue and Dell are two examples. <br><br>As was the case with JetBlue, Bob might want to polish up that resume as things like this fly in the face of the CEO.<br><br>Tobias Another example of transparency and social media. This morning social networks and streams are buzzing up GoDaddy for their poor judgment in advertising content during the 2009 Super Bowl. Apparently, GoDaddy must have thought that only single men were watching the last night as they ran the “Enhancement” spot . That was not the case as stream montiors indicate this morning. It appears that even men are making statements like “I had to take a shower after the GoDaddy advertisements last night. They made me feel dirty”.

As a communications professional and the father of a seven-year-old who was allowed to stay up last night and watch the game, I'm perplexed. I had to explain that commercial to my daughter – it came without warning. You know that old line “You can turn off your TV”. It only works if you know what is coming and we were completely unprepared for something like this.

I believe Godaddy will not be able to manage this since they demonstrate a lack of awareness when it comes to the world outside in general. It takes a business several years to recover from this kind of PR nightmare. JetBlue and Dell are two examples.

As was the case with JetBlue, Bob might want to polish up that resume as things like this fly in the face of the CEO.

Tobias

]]> By: Tobias_B http://blog.networksolutions.com/2009/super-bowl-ads-twitter-and-friends/comment-page-1/#comment-3013 Tobias_B Mon, 02 Feb 2009 16:06:29 +0000 http://blog.networksolutions.com/?p=537#comment-3013 Another example of transparency and social media. This morning social networks and streams are buzzing up GoDaddy for their poor judgment in advertising content during the 2009 Super Bowl. Apparently, GoDaddy must have thought that only single men were watching the last night as they ran the "Enhancement" spot . That was not the case as stream montiors indicate this morning. It appears that even men are making statements like "I had to take a shower after the GoDaddy advertisements last night. They made me feel dirty". <br><br>As a communications professional and the father of a seven-year-old who was allowed to stay up last night and watch the game, I'm perplexed. I had to explain that commercial to my daughter - it came without warning. You know that old line "You can turn off your TV". It only works if you know what is coming and we were completely unprepared for something like this. <br><br>I believe Godaddy will not be able to manage this since they demonstrate a lack of awareness when it comes to the world outside in general. It takes a business several years to recover from this kind of PR nightmare. JetBlue and Dell are two examples. <br><br>As was the case with JetBlue, Bob might want to polish up that resume as things like this fly in the face of the CEO.<br><br>Tobias Another example of transparency and social media. This morning social networks and streams are buzzing up GoDaddy for their poor judgment in advertising content during the 2009 Super Bowl. Apparently, GoDaddy must have thought that only single men were watching the last night as they ran the “Enhancement” spot . That was not the case as stream montiors indicate this morning. It appears that even men are making statements like “I had to take a shower after the GoDaddy advertisements last night. They made me feel dirty”.

As a communications professional and the father of a seven-year-old who was allowed to stay up last night and watch the game, I'm perplexed. I had to explain that commercial to my daughter – it came without warning. You know that old line “You can turn off your TV”. It only works if you know what is coming and we were completely unprepared for something like this.

I believe Godaddy will not be able to manage this since they demonstrate a lack of awareness when it comes to the world outside in general. It takes a business several years to recover from this kind of PR nightmare. JetBlue and Dell are two examples.

As was the case with JetBlue, Bob might want to polish up that resume as things like this fly in the face of the CEO.

Tobias

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