The Time for Tweeting is Now!
November 14, 2009 :: Travis PetersenIf you think Tweeting is reserved for saying “I tawt I taw a puddy tat!” then you’re probably not yet familiar with the microblogging service Twitter, one of the fastest-growing social media tools on the landscape of today’s World Wide Web.
Located online at www.twitter.com, Twitter stands for “Typing What I’m Thinking to Everyone Reading,” and is easily accessible from the Web or the latest generation of smart cell phones and PDAs. Twitter users compose “Tweets,” quick entries consisting of no more than 140 characters. Tweets range from talk of today’s lunch to breaking news; many forward-thinking businesses use the service to get quality content to readers and to build brand loyalty while promoting awareness.
Like many tools on the Web, Twitter began as purely social—a tool for friends to keep tabs on one another via quick updates about their days—but quick-thinking entrepreneurs and businessfolk knew a good thing when they saw it. Now many businesses are on Twitter, monitoring chatter about their brands, promoting deals, and answering customer questions. The great thing about Twitter is that it’s not a purely promotional tool—what it really promotes is good conversation.
If you’re not on Twitter, are you missing out? Wondering how to get started, and what to do once you’re on board? Take a look at our white paper, How Can Twitter Help My Business, and you’ll be setting hearts all a-Twitter in no time!
Once you’re set up, be sure to follow our Social Media Swami, Shashi Bellamkonda, @shashib.
Good luck, and happy Tweeting!
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