Understanding Word of Mouth Marketing

July 2, 2009 :: Steve Fisher

Ever heard of WOM? It stands for “Word of Mouth”.
You might be rolling your eyes and saying “great, another acronym to remember and another marketing concept to understand and incorporate into my business”. But not so fast, this one is on of the most important concepts to come along to marketing in years.
Let me explain [...]


Announcing the Network Solutions Social Web Advisory Board

July 2, 2009 :: Steve Fisher

As many of you may know, we are getting ready to rebrand and launch a whole new brand and as part of engaging our community, Network Solutions has put together a group of individuals respected for their opinion and ability to offer insight in places we would not expect.
Here they are:
Tinu Abayomi Paul
Leveraged Promotion, a [...]


Twitter’s Secret Manual - Mashable’s Guide to Twitter

June 30, 2009 :: Steve Fisher

As most of you know I use Twitter for a few things but I am not very prolific on it and that is not because I don’t have things to say, it just comes down to time and deciding which conversations to join into.
“Twitter, despite its many extraordinary uses, can be a bit of a [...]


My GTD Plan for the next Six Months

June 29, 2009 :: Steve Fisher

As you know I just had my six month GTD review and looking at the next six months things hopefully will be smoother and will get even more efficient. In preparation to increase my GTD success I went through this awesome checklist http://gtdmastery100.com/ and found that I scored 32 out of 100 - That is [...]


The New Network Solutions - Brand Preview Today 6/29

June 29, 2009 :: Steve Fisher

Network Solutions is listening. Listening to our customers. Listening to YOU.
Change is here and today on Monday June 29, 2009 we would love for you to be a part of our sneak preview.
We are overhauling our brand and this not just a cosmetic change. We have heard loud and clear what you want and we [...]


Network Solutions Brand Preview on Monday 6/29

June 25, 2009 :: Steve Fisher

Network Solutions is listening. Listening to our customers. Listening to YOU.
Change is coming and on Monday June 29, 2009 we would love for you to be a part of our sneak preview.
We are overhauling our brand and this not just a cosmetic change. We have heard loud and clear what you want and we are [...]


Book Review - Origin of Brands by Al & Laura Ries

June 25, 2009 :: Steve Fisher

There are so many books out there on branding that the term branding itself is a bit tired and no one wants to listen anymore.
Everyone thinks they know how brands work and pretty much everyone of them have no clue. Despite these brands which result in their most identifiable element - the logo, the concept [...]


10 Simple Rules to Effective Personal Branding

June 24, 2009 :: Steve Fisher

Last month, Jay Berkowitz came by the Network Solutions office for a visit to speak about the Web in 2010. It was a great presentation and we did a great write up on it too. However, there was one point in the presentation which deserves its own post and that is Area #9 - Personal [...]


Barcamp Baltimore Recap

June 23, 2009 :: Steve Fisher

This past Saturday at University of Baltimore, Dave Troy and the Barcamp Organizers put together Barcamp Baltimore 2009. For a warm and rainy Saturday it was well-attended and I wore my Barcamp Austin 2009 badge which generated alot of conversation.
For those of you not familiar with this type of event, BarCamp is an international network [...]


What’s In A Business Name? You Would Be Surprised

June 22, 2009 :: Steve Fisher

The following is a guest post by Toby Bray, Principal of Clarity Markets, a full service Sales and Marketing Consultancy with over twenty years experience in operating and growing companies. This topic is something that Toby and I spoke of often especially when I was going through a renaming of my business. He has some [...]