Marketers Killed the Internet as a Medium for Introverts

September 14, 2009 :: Joe Loong

Recently, I’ve seen Myers-Briggs Personality Type badges floating around on Facebook and other social Web sites. I haven’t retaken the test in a long time, but I used to be an INTJ (basically, an introvert), and I have no reason to think that’s changed in any meaningful way.
It did, however, get me thinking about how [...]


Gnomedex Recap – Day 2 – The awesome TED-like experience continues

September 1, 2009 :: Steve Fisher

This year’s Gnomedex in Seattle was the ninth in its history and my fourth. I am continually blown away by the people in the crowd and on stage who provide a TED-like experience for a fraction of the price and no pretension (no invite only BS).
Chris Pirillo is the creator of Gnomedex and is know [...]


Social Gaming as Social Grooming: Mafia Wars and my High School Reunion

August 27, 2009 :: Joe Loong

Two independent events have sort of collided for me on Facebook, resulting in something that’s sort of interesting, sort of annoying, and sort of disturbing.
The first event is that I started playing Mafia Wars this month (my excuse that I’m merely doing it to evaluate online gaming mechanics and explore ways to use them to [...]


Mafia Wars, Gaming and Getting People to Do Stuff

August 4, 2009 :: Joe Loong

Up until this point, I’ve avoided Mafia Wars, which I’d previously known as “that multiplayer game on Facebook with all the annoying status updates.” However, since I’m trying to look at ways that we can use social gaming to help influence and change offline behaviors (especially in the areas of disaster / personal preparedness), I [...]


Social Media Summer, or Do People Still Get Thrown Into Pools?

July 30, 2009 :: Joe Loong

I have to ask a stupid question, as it’s been a while since my last pool party: Do people still get thrown into pools these days?
The reason I ask is I was with a friend the other night (at a restaurant, not a pool) and as she was gesticulating with her hands, the cell phone [...]


Extending Situational Relationships With Social Media

June 24, 2009 :: Joe Loong

We all know that the Internet, online community, and social media tools are great for enabling and strengthening the connections between people of every combination of like-minded/differently-minded and geographically distant/nearby.
Here, I’m going to look at social media and expanding relationships between people who are already like-minded — even excessively so — and physically near each [...]


Exploring It All With The Conversation Prism

June 23, 2009 :: Kenneth Yeung

Back in August 2008, public relations professional, author of the book Putting Public Back In Public Relations and creator of the term “PR 2.0″, Brian Solis released what is called the Conversation Prism. But what exactly is this Conversation Prism? According to Solis, it’s to help “provide a visual representation of the true expansiveness of [...]


5 Ways to Strike a Work-Life Balance with Social Media

June 11, 2009 :: Steve Fisher

It is hard building a business and even harder keeping up with all the technologies that go into participating in “Social Media” to help support and promote your business. I haven’t even touched upon how many personal accounts you might have that don’t stray or even worse, blend into your work life.
There are so many [...]


Social Media Tools for Restaurants

June 9, 2009 :: Steve Fisher

In all honesty, Shashi should be writing this post since our Social Media Swami used to be an Executive Chef that worked all over the world, but you have me a guy that by all views of photos in the last few years, loves food. What I can offer you is my passion for social [...]


Making Your Social Media Campaign A Success Through Whuffie

June 4, 2009 :: Kenneth Yeung

There is a phenomenon that is growing in the social media sphere known only as “whuffie”. But just what is “whuffie”? It’s social media capital. In other words, it’s street credibility. It will have considerable effect on whether the information you post on your website is repurposed, spread virally or redistributed, or commented on. So [...]