Social Media Workshop for Small Business – Richmond, VA on 11/20

November 10, 2009 :: Steve Fisher

In today’s market where everything revolves around Google, how do you ensure that your prospective customers are finding YOU online among millions of other brands? The main reason why social media marketing is such a phenomena is its ability to transform an unknown name into a popular brand online. So how do you get started? [...]


Lessons from the VCR Clock Flashing 12:00

November 6, 2009 :: Joe Loong

So, continuing some thoughts I started in my earlier entry, “Things That I Don’t Understand” (a limitless topic, to be sure), I revisit the VCR Clock Flashing “12:00″ Scenario (where the inability to program one’s VCR, as demonstrated by the flashing 12:00 on the VCR display, was an indicator of other forms of technological incompetence.)
Now [...]


#140conf – Day 2 Recap from 140Conf LA

November 5, 2009 :: Steve Fisher

Starting out on Day 2, my brain needed some caffeine fuel so once I hit a very popular chain and got my Cafe Americano to jump onto the 140 Conference here in LA. This day started with some intense topics – education, public health and the mainstream media.  So let’s get to the recap of [...]


#140conf – Day 1 Recap from 140Conf LA

November 4, 2009 :: Steve Fisher

I arrived on Monday in Los Angeles to attend the “Very Important Characters (VIC)” event and got to see some old friends and meet some new ones. After a great evening I got a great night’s sleep and got to the Kodak Theatre early to see everything kick off.
I have been to LA more times [...]


Things That I Don’t Understand

November 3, 2009 :: Joe Loong

Back in the days of Internet Bubble 1.0 (right around the turn of the popular millennium), I used to pause every once in a while to look around at the swirling maelstrom of Internet-enabled technologies that we (and that’s a very collective “we”) were unleashing on the world.
Sure, maybe a lot of it didn’t make [...]


In Case of Emergency, This Space Intentionally Left Blank

November 2, 2009 :: Joe Loong

Right off the bat, I’m going to admit that this is pretty much a filler entry. I’ve been mostly laid up this week, working from home because I’m stricken with something that’s either a sinus infection or the flu (variety unknown).
I thought about turning my illness into an entry discussing how the CDC and other [...]


Four Ways to Get More Blog Comments

October 30, 2009 :: Steve Fisher

These last few years have shown us that the true form of the web is not as a broadcast medium but a conversation catalyst and what better place than for this than blogs. Blogs were at the forefront of the social web revolution and what made them so powerful was not the ease of publishing [...]


SEO Buzz-Leveraging SEO and Social Media for Maximum Results

October 28, 2009 :: Steve Fisher

Broadly approached as a great standalone marketing strategy, social media marketing is integrated more and more with search engine optimization (SEO). If you are wondering why social media marketing has been so widely adopted by those in the SEO industry is because of the dramatic impact that social media has directly on search engine listings.
Three [...]


Jeff Pulver and the 140 Conference in LA Tomorrow

October 26, 2009 :: Steve Fisher

Starting tomorrow, I will be attending the #140Conf in Los Angeles, CA at the famous Kodak Theater (this is where the Oscars are held).
According to the web site Jeff says “At the #140conf events, we look at twitter as a platform and as a language we speak. Over time it will neither be the only [...]


The Absence of Presence and the Presence of Absence

October 21, 2009 :: Joe Loong

The Washington Post last week had an article looking at several Facebook refuseniks (people who’ve taken a stand against joining Facebook or similar online social networks), and investigating their reasons for (and consequences of) non-participation.
This, by itself, is only slightly interesting; as with any technology — dishwashers, automobiles, air conditioning, telephones, TV, cell phones — [...]