Network Solutions – Small business conversations and working together for small business success

Spam and the Tyranny of Twitter Trending Topics

In my earlier entry recapping the BlogPotomac conference, I mentioned that the #blogpotomac hashtag made the list of Twitter trending topics — it’s featured in the sidebar on the Twitter home page, and is consequently viewed by a boatload of people.
Naturally, because of all the eyeballs, it’s seen as valuable real estate, and it’s an [...]

Resources for Faking Your Way Through Social Media Metrics

One of the many things I know I need to work on is getting better at Web metrics and analytics — both understanding them, and presenting them.
I’m trying, really I am. Part of the problem is that any liberal arts major can look at a chart (or worse, make one) and draw completely specious, unwarranted, [...]

Product Review: Cli.gs URL Shortener and Click Tracker

I’ve been playing around with Cligs (rhymes with “pigs”; like “clicks”, only with a “guh” sound), which is a free Web service that’s been getting some play lately (Shashi clued me in to it).  At its heart, it’s a URL shortener (a crowded field, no doubt), though it also gives you click metrics (a less-crowded [...]

Building Your Brand – Part 3 continued – Analytics

This is the third in a series on building brand. If you missed the first three then you may want to read them first.

Building your Brand 101 Series
Building Your Brand Series – Part 1 – Listening
Building Your Brand Series – Part 2 – Responding
Building Your Brand Series – Part 3 – Analytics

In the last post [...]

Building Your Brand Series Part 3 – Analytics

Analytics is a scary word to many people. I think it’s because it’s related to math. It really is about data though. And the free tools that are available make it quite easy to understand. The most important thing is to take the statistics & put it to use to improve your brand’s presence.
This [...]

Dr. Satyam Priyadarshy to speak at Web 3.0 Conference

We all refer to Web 2.0 and have a sense for what that means to us. But many are starting to consider Web 3.0. Our own Dr. Satyam Priyadarshy will be speaking at the upcoming Web 3.0 Conference in mid October in Santa Clara, California. He will be on a panel discussing Knowledge Discovery from [...]