Smart Working – Small Business Value of Using Twitter
September 14, 2009 :: Steve FisherThese days everyone is “all-a-Twitter”. It is on the tip of everyone’s tongue’s. Every mainstream media outlet and celebrity has a Twitter profile and revels in the real time aspect and direct contact they can have with viewers and fans. One of the coolest things on Twitter is the use of hashtag symbol (#) to [...]
Smart Working Tools – Three Ways to Effectively Use Twitter for Business
August 6, 2009 :: Steve FisherI have a love/hate relationship with Twitter. I have written many articles on Twitter, Tools for Twitter and Resources to make you more effective. You see, it is not about me but about you. It is about you and how you can leverage Twitter for your business to make you more effective.
Recently, Twitter has finally started [...]
Helping People Help Others Helps You
July 29, 2009 :: Joe LoongI believe that most people generally (generally!) want to be helpful to others. I’m not going to try getting into the whys of this — it could be moral indoctrination, brain hardwiring that predisposes us to charity and fairness, or the desire to co-opt other people by helping them so they’ll look on you more [...]
Transparency vs. Overdisclosure at 30,000 Feet
June 22, 2009 :: Joe LoongSo of course you’ve heard the story from Thursday about the Continental Airlines pilot who had a heart attack and died in the middle of a transatlantic flight.
Fortunately for the rest of the folks on the plane, the co-pilot and a fully-qualified relief pilot were on hand to land the plane without incident. In fact, [...]
Microblogging and Microrage
June 8, 2009 :: Joe LoongMaybe it’s due to the heavy rains we’ve had this month, but I’ve been thinking about how socially-transmitted anger, self-righteousness and outrage have gotten to be like cloudbursts: They’re characterized by short periods of intense activity that flare, flood and fade quickly from public consciousness. On the individual level, the issue might culminate in someone [...]
Like A Kid In A Comic Book Store
June 8, 2009 :: Mike DoughertyInstead of trying to create tactics and plans that brings clients to you, try getting out and going to them. Seriously, go where your future long term customers will be. Market like you would to a kid…be where the eyes are.
Just Because You Give It Away…
June 1, 2009 :: Mike DoughertyThe campaign was clear, very honorable in its intentions, and was giving something away a gift thanks. And this wasn’t just a cheap give away item. It had value both financially and use. The campaign had all the makings of a successful campaign if the appropriate effort was put into it, but what happened?
If You Aren’t Excited About It…
May 15, 2009 :: Mike DoughertyIf you’re on the fence whether you’re excited about what you do or if the shine has worn off… pick a side and go there. It’s going to suck at times. It’s going to be exhausting at others. There’s going to be days where you look at your loved one, friend, employees, or business partner and think, “What the hell did I get myself into” and the answer to that question is the very same thing “I love what I do for a living!”
Random Thoughts on Customer Service That’s More Than Just Talking About Twitter
May 4, 2009 :: Joe Loong[As luck would have it, as I was writing this entry, my home cable high-speed Internet connection -- the subject of this entry -- went down again. It got better, though.]
I recently had a couple of customer service experiences with my cable company, which happens to have garnered a bunch of accolades for having a [...]
Book review – Tactical Transparency, Ch. 10: how issues blogs show people you’re listening
March 16, 2009 :: Jill FosterQOTD-from Tactical Transparency: how leaders can leverage social media to maximize value and build their brand
Bk series intro, chapter overview
I’m still immersed in the useful insights of authors Shel Holtz and John Havens; and I can’t get enough of their book. Last week launched this review series covering the third chapter about characteristics [...]
