Framing a Successful Marketing Plan – Part 3 of the 2009 Marketing Plan Series
March 10, 2009 :: Steve FisherIn Part 2 we talked about selecting the right type of plan to fit your needs. Now that you have decided that, let’s get into the general structure of a marketing plan. Please note that this is a proposed outline and depending on your emphasis, this structure can and might change.
Marketing Plan Outline
Section I – [...]
Three Marketing Plan Types – Part 2 of the 2009 Marketing Plan Series
March 9, 2009 :: Steve FisherMost of the time when you are writing the marketing plan, it is usually something that needs to stand on its own and in other cases it might need to be incorporated into another document like a business plan. So before we dive into the executive summary, it is important to understand that there are [...]
The Art of Marketing – Part 1 of the 2009 Marketing Plan Series
March 9, 2009 :: Steve FisherSince the Business Plan series came to a close I thought of the next logical step in what you have to do in your business to support the business plan and its operations.
This next step is the marketing plan.
The Art of Marketing
Doing marketing planning which is captured in the marketing plan, is an essential organizational [...]
Rules for Entrepreneurs – Rule #2: Pay Yourself First
March 6, 2009 :: Steve FisherI originally wrote this on VentureFiles which is now part of the Technosailor Galaxy of Blogs but as Aaron Brazell, Editor and fearless leader of Technosailor.com said, this post is more relevant than ever when you are trying to keep your business running and growing (even in this economy). I originally wrote the post about [...]
Solutions Out Loud Podcast Episode #12 – The “Business Launching and Business Crashing” Episode
March 6, 2009 :: Steve FisherWelcome to Solutions Out Loud, the podcast for the Network Solutions community of blogs including Solutions Are Power and Women Grow Business, this is Episode #12, the Business Launching and Business Crashing episode. I am your host Steven Fisher, Community and Blog Manager here at Network Solutions. Joining me today is Joe Loong and Jill [...]
Thoughts on Coworking: Can you use it as a way to subsidize your empty office space?
March 2, 2009 :: Steve FisherWith a bumpy economic road still ahead, here at Solutions Are Power, we brainstorm about creative ways you can leverage what business resources your do have to go that extra mile. In conversations with people a trend that I believe could develop as an aspect of this struggling economy is for businesses that may have [...]
Business Plan Financials in Plain English – Cash Flow Statement – Part 15 of the 2009 Business Plan Series
February 27, 2009 :: Steve FisherThe cash flow statement reports the cash generated and used during the time interval specified in its heading. The period of time that the statement covers is chosen by the company. For example, the heading may state “For the Three Months Ended December 31, 2007″ or “The Fiscal Year Ended September 30, 2008″. For many, [...]
Business Plan Financials in Plain English – The Balance Sheet – Part 14 of the 2009 Business Plan Series
February 27, 2009 :: Steve FisherIn the last business plan post we did our best to explain the Income Statement in Plain English. Hopefully we didn’t sound like a “quant-jock” and cleared away the haze and confusion that can sometimes come with financial statements.
So this is why someone like myself who has started a few business, has an accounting degree [...]
Solutions Out Loud Podcast Episode #11 – The “Business Growth and Schmoozing” episode
February 27, 2009 :: Steve FisherWelcome to Solutions Out Loud, the podcast for the Network Solutions community of blogs including Solutions Are Power and Women Grow Business, this is Episode #11, the Business Growth and Schmoozing episode. I am your host Steven Fisher, Community and Blog Manager here at Network Solutions. Joining me today is Joe Loong and Jill Fosters, [...]
Business Plan Financials in Plain English – The Income Statement – Part 13 of the 2009 Business Plan Series
February 26, 2009 :: Steve FisherThe previous 12 parts of the business plan focused on the written sections and as we reach the back of the plan the critically important financial statement section comes into view. However, the view doesn’t look so clear because to many it looks like a dense cloud of numbers and characters that only a “quant-jock” [...]
