Resources for Faking Your Way Through Social Media Metrics
April 14, 2009 :: Joe LoongOne of the many things I know I need to work on is getting better at Web metrics and analytics — both understanding them, and presenting them.
I’m trying, really I am. Part of the problem is that any liberal arts major can look at a chart (or worse, make one) and draw completely specious, unwarranted, [...]
Building Your Brand Series Part 3 – Analytics
November 3, 2008 :: cbensenAnalytics is a scary word to many people. I think it’s because it’s related to math. It really is about data though. And the free tools that are available make it quite easy to understand. The most important thing is to take the statistics & put it to use to improve your brand’s presence.
This [...]
Join our Popcorn Party for a Good Cause
October 9, 2008 :: cbensenNot too long ago I wrote about Connor, a 10 year old entrepreneur, who decided that he wanted to take his annual fundraising of selling popcorn to a new level. Shashi, our Social Media Swami asked me to come up with a plan to help Connor.
I decided to introduce him to the world of social [...]
