Twitter as RSS: Reciprocally Stupid Syndication
April 23, 2009 :: Joe LoongI keep thinking about the idea that “Twitter is killing RSS,” and it makes me uncomfortable.
I’ll leave it to the technologists to debate the merits of using Twitter vs. RSS from a network standpoint — my own misgivings are cultural. It goes back to my nightmare scenario of a wasteland of marketers blasting tweets at [...]
Reacting to Social Media-Inflamed Crises: Amazon vs. Domino’s
April 23, 2009 :: Joe LoongI think enough time — gosh, like a whole week — has gone by so we can be sufficiently clear-headed to draw wildly self-serving and far-reaching conclusions from the latest Twitter-enabled, blog-powered, marketing and PR dustup/corporate nightmare scenario. In fact, we’ve got two of them, so we can do an episode of compare and contrast: [...]
Millennial Erica Douglass Shares Her Thoughts about the Small Business Success Index
April 16, 2009 :: Steve FisherBelow is a snippet of her thoughts about the Small Business Success Index. For the full interview, visit the Grow Smart Business Blog.
Erica Douglass started her own Internet-based business (a web hosting company) during the tech downturn and at the age of 20. She noticed that many large web hosting companies were going out [...]
When She Says Your Marketing’s a Good Size…
April 16, 2009 :: Mike DoughertyThere’s a quote that I use to keep taped somewhere on the wall behind my monitor. It was:
“Go BIG or go home”
For the longest time I took that to mean that the actions I took in marketing, design, and in life, had to be larger than life. Ultimately, I learned the hard way that ‘big [...]
It’s Time for Your Marketing to Get Wicked…
April 10, 2009 :: Mike DoughertyMy name is Michael Dougherty, Mike if you don’t mind, and, through this blog, I will bring you content whose focus is to help you get into the mindset of marketing your company…from the point of view of your clients. Besides, they are really the ones who pay the bills, right?
To get it out of [...]
How a Web Agency Grew to Serve Major Brands
April 9, 2009 :: Mia ValloBrooks Bell started designing websites as a junior in college with her then boyfriend (now her husband!). Their goal at that time was to build one website every six months to cover their expenses.
Fast forward several years later, she now works with major brands such as AOL®, AARP™, the Wall Street Journal®, NASCAR® and Condé [...]
E-Newsletter Lessons Learned: Brooks Bell Interactive Presentation on AARP Webletter
March 30, 2009 :: Steve FisherGuest post by Mia Vallo, Online Advertising Manager for Network Solutions. Mia is passionate about helping companies become successful with their online marketing and advertising strategies. She can be reached at Mia.Vallo@networksolutions.com.
Image Source: AARP Web Site
I recently sat in a presentation by Brooks Bell, President of Brooks Bell Interactive, on lessons learned from AARP [...]
SXSW Entrepreneurs: Greg Cangialosi on Social CRM and Publicaster 7.0
March 17, 2009 :: Steve FisherGreg is my favorite Pescatarian (those who eat fish but not any other meats) and he is a brilliant entrepreneur who makes email marketing an valuable tool where clients can get real value and high ROI out of their email marketing campaigns.
Greg is CEO of Blue Sky Factory, a leading email marketing technology company. And [...]
Going Viral by Embracing Mutation?
February 16, 2009 :: Joe LoongOver at Slate, Chris Wilson has a look at the spread of the 25 Random Things” meme on Facebook. [link via Slashdot] The meme (a meme is essentially an idea that spreads, taking on a life of its own), which simply asked users to write 25 things about themselves, and then tap 25 of their [...]
5 Things to do with your small business to survive the recession
January 12, 2009 :: Steve FisherI know, I know. My January 1 post was very optimistic and the title of this post might sound like everyone should go into survival mode. The recession started a year ago and it looks to go one for at least the next 2-3 quarters.
Like I have said previously, now IS a good time to [...]
