Network Solutions – Small business conversations and working together for small business success

Surviving in this hellish economy: Matrix Group’s CEO Joanna Pineda on customers, marketing, and counter-trends

Note from Solutions Are Power:
At her blog The MatriX Files, CEO/Founder Joanna Pineda recently blogged about economic survival tips and her mobile media experience with Solutions Are Power. Her post is cross-published with permission below. Enjoy!
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By Joanna Pineda

Okay, it’s official. The economy is in a recession, but what are you doing about it? What is [...]

Discussing Community Generated Marketing with Jeremy Epstein, Marketing Navigator

Building communities is something people have been trying to do on the web for some time. It began with bulletin board systems (BBS) in the dial up days. With the growth of the Internet it moved to message boards. In the last few years people have used Social Networks and other social media tools in [...]

Part 2 of 2 Interview with Mitch Arnowitz of Tuvel Communications

Mitch Arnowitz has been around the DC tech scene for more than 10 years. He has extensive experience in both traditional and online marketing, advertising and communications. Mitch was part of the founding team of the Morino Institute Netpreneur Program, and a key architect of its highly respected online communications strategy. He runs Tuvel Communications, [...]

Part 1 of 2 Interview with Mitch Arnowitz of Tuvel Communications

Mitch Arnowitz has been around the DC tech scene for more than 10 years. He has extensive experience in both traditional and online marketing, advertising and communications. Mitch was part of the founding team of the Morino Institute Netpreneur Program, and a key architect of its highly respected online communications strategy. He runs Tuvel Communications, [...]

A Must Attend Event in Atlanta if you have a Small Business

With all of the concern about the possible recession, small business owners are wondering how they can compete. I’ve been writing about the importance of your brick & mortar small business having a presence online. That is a start, but without maximizing your efforts, you won’t see the most return.
People are finding that there are [...]

Building Your Business Online Series

The internet has opened up a whole new world for small businesses. No longer does it matter where you’re at or what size of company you have. And there are opportunities for anyone that wants to create a presence online. Your customers can be anywhere in the world! No matter what your service or product [...]

Discussing Customer Loyalty Programs with Tiago Soromenho of StickyStreet

Tiago is a sticky kind of guy.  He got his start as a designer and his background and interests were in technology and design. He went to Art Center College of Design in Pasadena, CA and he got into digital advertising at its earliest incubation in 1995. He worked at the famous Chiat/Day ad agency [...]

Marketer’s Corner – Web Site Promotion Strategies for a Small Business Web Site

You are ready to start your web business and make millions of dollars. Awesome. Now what do you?
It may seem like all you need to do is put up your web site and watch the customers come rushing to your door. As with any business, you must let people know that you are open for [...]

Marketer’s Corner – Search Engine Marketing 101

Everyone these days uses search engines as their starting point when they want to find anything on the web. Google is the market leader and has built their business on essentially capturing all pages on the web and using their proprietary algorithm to make a search term or phrase relevant. In fact, according to Marketing [...]

The 10 Golden Rules of Internet Marketing with Jay Berkowitz

Last week was the Newsletter & Specialized Information Conference given by the Specialized Information Publishers Association (SIPA) and we were thorough entertained by our chat with Jay Berkowitz of TenGoldenRules.com. He is the CEO of Ten Golden Rules and an expert in Internet Marketing. His speech centered on Internet advertising trends and Email marketing through [...]