Turning to the Internet for success during a recession - Part 3 - Online Advertising
April 27, 2009 :: Kenneth YeungAs with all typical marketing programs, companies feel that they must advertise in every medium in order to get the word out about their product. With the Internet, this is all done through online advertising. What exactly is online advertising? Well you have your typical Search Engine Optimization (SEO), Search Engine Marketing (SEM), and banner [...]
Free Search Engine Marketing Webinars offer Opportunities to Learn at Your Convenience
October 21, 2008 :: cbensenSearch Engine Marketing (SEM) & Search Engine Optimization (SEO) are two areas that are continually changing. The reality is that Google and other search engines are continually changing & tweaking their search algorithms. So what provided great SEO (search engine optimization) one year ago may not be as effective today.
Network Solutions has experts that are staying [...]
Marketer’s Corner - Search Engine Marketing 101
July 14, 2008 :: Steve FisherEveryone these days uses search engines as their starting point when they want to find anything on the web. Google is the market leader and has built their business on essentially capturing all pages on the web and using their proprietary algorithm to make a search term or phrase relevant. In fact, according to Marketing [...]
