Event Review: BlogPotomac 2
June 15, 2009 :: Joe LoongFriday was the second BlogPotomac conference, held at the State Theatre in Falls Church, VA. Since it was exhaustively tweeted (organizer Geoff Livingston notes that Friday saw about 3,300 posts that used the hashtag #blogpotomac), photographed, liveblogged, recapped, folded, spindled and mutilated, I will just share a few thoughts:
* I think this is the first [...]
Book review – Tactical Transparency, Ch. 10: how issues blogs show people you’re listening
March 16, 2009 :: Jill FosterQOTD-from Tactical Transparency: how leaders can leverage social media to maximize value and build their brand
Bk series intro, chapter overview
I’m still immersed in the useful insights of authors Shel Holtz and John Havens; and I can’t get enough of their book. Last week launched this review series covering the third chapter about characteristics [...]
Ego surfs and action plans: your roadmap to transparency
January 12, 2009 :: Jill FosterWhat is the worst-case scenario with transparency? You’re being honest and are saying things that are real—the right outcome is eventually going to come out of that.
-Dave Balter, founder and CEO of BzzAgent
Tactical Transparency comes to a close
Shel Holtz and John Havens include plenty in their book. They combine a concrete definition for transparency with [...]
Tactical Transparency’s book review series Ch. 16: Overcoming Objections
January 2, 2009 :: Jill FosterTranscending the ‘absolutely not!’ syndrome when starting new transparent operations and social media
Tactical Transparency’s Ch. 16: Yeah, but…Overcoming Objections
Have your legal advisors ever said:
Launch a blog?!…and start conversations we can’t control?! NO WAY?!
Or has your product development team ever screamed:
What if employees inadvertently reveal too much and give our competition an edge? NO [...]
Network Solutions interviewed by Shel Holtz
December 30, 2008 :: Steve FisherOur very own Shashi Bellamkonda, Social Media Swami here at Network Solutions was interviewed by Shel Holtz.
Here is a summary of the episode
“Shashi Bellamkonda joined Network Solutions—which once held the monopoly on dot-com domain registrations—as a customer service representative. His use of social media in all of his jobs led to his appointment as the [...]
Book review for Tactical Transparency, Ch. 10: how issues blogs show people you’re listening
December 29, 2008 :: Jill FosterTake issue!
Ch. 10: how issues blogs show people you’re listening
Authors Shel Holtz and John Havens continue to hit it out of the park with their latest book Tactical Transparency. This month I’ve reviewed select chapters of the book starting with Chapter 3 characteristics of transparent organizations and Chapter 4 on a more [...]
Book review – Ch. 4 of ‘Tactical Transparency’: opaque selling doesn’t deliver (& sales tips that do)
December 16, 2008 :: Jill FosterA review continued for Tactical Transparency,Ch. 4, From prospects to people:
Why opaque selling doesn’t deliver long-term return on investment
Everybody pitches. -from Tactical Transparency: how leaders can leverage social media to maximize value and build their brand
I’m still immersed in the useful insights of authors Shel Holtz and John Havens; and I can’t get [...]
Book review (text & audio): ‘Tactical Transparency’ goes beyond fluffy definitions
December 9, 2008 :: Jill FosterGetting transparent: from digital tokenism to clear next steps
I believe in transparent operations and the often systemic openness they can have on business. And achieving that transparency can certainly involve trial and error. So this next thought isn’t meant to be unforgiving: it’s disheartening though when some organizations attempt transparency, either in their group culture [...]



