Learning to speak a blogger’s language
May 14, 2009 :: Kenneth YeungOne of the best ways to get word spread about your product or company is through other people. In the world of the web, the conversation that is spread typically happens through a blog. But it’s much more than simply pitching out your press release to the bloggers themselves. Long gone are the days when [...]
Building Your Brand Series - Part 1 - Listening
October 8, 2008 :: cbensenThe goal of this series is to take your online presence to a new level. A great book to read on this topic is Groundswell by Charlene Li & Josh Bernoff. It outlines the steps to leveraging the power of your customers online. And it also has many case studies to give you lots of [...]
